Style
THE MOVE-IN MILLENNIAL ESSENTIAL: Virgil Abloh x Ikea Markerad Collection
Text by Justin Ng | Photos courtesy of Ikea
10.10.2019
The Virgil Abloh x Ikea Markerad interiors collection will be on sale from 1 November on a first-come, first-served basis
Markerad 'TEMPORARY' wall clock
Markerad 'Ikea receipt rug'
Markerad 'WET GRASS' turf rug
Markerad mirror
Markerad carrier bags
Markerad day-bed frame, cushion and day-bed covers
Markerad glass door cabinet
Markerad Mona Lisa backlit artwork
Markerad chair with doorstop wedge
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Ikea isn’t exactly renowned for its style. Rather, it’s fit for our current contemporary movement of millennial accessibility and DIY sensibilities (though the US$100 shipping fee leaves much to be desired). But times a-changin’, because apparently millennials DO like a sense of style – just with less work. Enter visionary Virgil Abloh, who somehow grasps all our slothful bearings and point-to-point needs exceptionally well and coincidentally, happens to be a former architect major as well. And by teaming up with the Swedish furniture giant, the Off-White designer will be launching a homeware capsule – entitled Markerad – tailor-made for your first millennial home that comes with function, style and the occasional postmodern irony. After all, the creative director of Louis Vuitton, who has built his reputation on it-bags with giant holes and necklaces made of paperclips, knows a thing or two about ironic and intentional design disruptions. So as you enter your new-and-improved home, think classic Windsor chairs, but with a built in door wedge at the end of its legs. Or a white, numberless clock with a face that reads “TEMPORARY.” because really, when was the last time you looked at your home clock placeholder instead of your phone? A mirror looks like a mirror, until you notice a small, intentional crack in the corner that will trigger your parents but leave you stylistically (and holistically) fulfilled. Other highlights from his 15-piece collection include a light-up Mona Lisa (that can also charge your iPhone) and a tongue-in-cheek rug that makes your throwaway Ikea receipt a permanent staple of your living room. And we haven’t even gotten to the best part yet: most of the collection can be assembled without tools. Meaning, no more head-scratching, missing screws and an overwhelming insecurity of one’s ‘adulting’ incompetence. The interiors collection will be available for sale from November 1. However, unlike a simple stroll into Ikea, shoppers will have to sign up for a limited number of free tickets through Eventbrite on October 18 to have access to the collection at Ikea Dublin, Wembley and Croydon stores. Access will be granted on a first-come, first-served basis and customers are allowed to buy up to five items, so mark your calendars!

 

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